Fundraising in Memory is the UK's leading Tribute Fund service and is operated by MuchLoved, the online memorial charity. Fundraising in Memory offers you the best memorial website functionality alongside low cost donation processing - a complete Tribute Fund service at a considerably lower cost than you can achieve in-house or through other providers.

£2,994,793 raised for 406 charities

Fundraising In Memory

To date MuchLoved has helped 406 charities raise £2,994,793.03 through our complete Tribute Fund service. If you’re ready to partner with us, please complete our sign-up form, or if you have any questions for us please do get in touch.

Tributes

Offer first class Memorial Websites or Living Tributes to your supporters as a home for their Tribute Funds. MuchLoved Tributes are beautiful and feature-rich websites enhanced by over 10 years of continuous development. They offer collaboration for friends and family, theming and styling, they support video, music and slideshow uploads from within a range of remembrance & commemoration sections to allow the creation of truly personal and unique tributes.

See more with examples in Tributes

Donations

Every MuchLoved Tribute has an appeal page supporting fundraising-targets and personal campaign messages, with real-time online-donations displayed to visitors. Donors may send messages of support to be displayed with their donations while our Facebook App sends live notifications of new donations to friends and family to help encourage other potential donors to participate. All donations are processed in a secure transaction environment developed in partnership with the Charities Aid Foundation (CAF); this includes extensive reporting and a fully automatic gift-aid reclaim service so that your organisation can maximise in-memory donations while avoiding the normal administrative headaches and pitfalls of reclaiming gift-aid.

See more with examples in Donations

Reports

Our real-time fundraising-in-memory reporting tools allow you to collect, analyse and export your donor information with complete financial breakdowns and a full audit-trail. All provided in a secure environment with a host of other related resources. Email alerts compliment the service to provide you with all the information you need, at the click of a button.

See more with examples in Reports

Branding

We understand how important branding is for most charities. Our 'Optimum' service gives you the ability to apply your branding across all points of access. The MuchLoved site itself transforms to feature your brand, focus and message, a bespoke Remembrance Garden helps you to highlight your fundraisers, Tributes carry your mission statements whilst customised donation pages and thank you emails help you to establish your initial relationships with new donors; you can even offer your branded version of the MuchLoved service from within your own domain.

See more details and examples in Branding

Costs

We offer 2 levels of service. 'Basic' for our core in-memory donation processing service, and 'Optimum', for our enhanced Tribute Fund service complete with intensive branding, bespoke designs and extended functionality. Both services offer hugely economical in-memory donation processing at a considerably lower cost than you can achieve in-house or with other services.

See more details in Costs

Case Studies

Hear the thoughts and views of leading legacy and in-memoriam fundraising coordinators on our Tribute Fund service, featured in a series of short case-study videos from existing charity and hospice partners.

To view the videos see Case Studies

Info Centre

We offer a full selection of resources to support your in memory fundraising activity, including designer-ready Tribute Fund templates, a bank of suggested copy and graphics for use in various media, and a host of practical advice to help your organisation plan, launch and grow your Tribute Fund scheme.

To view the resources see Info Centre

About MuchLoved and Fundraising In Memory

MuchLoved is the pioneering internet memorial Tribute site founded by Jonathan Davies after he wanted to find a way to better commemorate his brother Philip, who died suddenly aged just 21. MuchLoved aims to help bereaved people cope with their loss through the creation of online memorial websites they can dedicate to their loved ones. MuchLoved was awarded registered UK charity status in 2007 and now hosts special remembrance websites in memory of over 20,000 people, many of which are used to underpin in memoriam fundraising efforts to help financially support a wide range of charities. Over the last few years, more and more people have wanted to respond positively to their bereavement by fundraising for a charity close to their hearts in memory of a loved one and MuchLoved provides the ideal way to underpin this charity fundraising effort, providing both a lasting Tribute and a focus point for collecting memorial donations.

To learn more about the MuchLoved service, visit our Memorial website